a borítólapra  Súgó epa Copyright 
Közgazdász fórum21. évf. 4. (137.) sz. (2018.)

Tartalom

  • Ákos Gubán ,
    Zsolt Mezei :

    Abstract: The topic of modelling and identification of fluids flowing into system processes is highly significant for public finance efficiency research. In 2017, research was conducted at the Budapest Business School, resulting in the creation of technical-mathematical models applicable to service processes (Gubán 2015). In a previous study, we introduced a possible extension of that research into practice: we were able to get an accurate picture of Hungarian public finance processes by thoroughly examining financial processes at the Secretariat of the Hungarian Academy of Sciences (Gubán et al. 2014). This study provides a new perspective to this research topic by applying the previous results and a new mathematical model better suited for public finance. We describe status changes in the nodes of the organisation from a process and workflow aspect, thus creating non-interactive transformation systems. Our hypothesis focuses on objects flowing into public finance and a detailed examination of public finance processes. The hypothesis is the following: ‘The efficiency of the public finance system is determined by the location change of the specific and examined objects in the fluid flows. The well-defined fluid flows of public finance processes ensure the efficiency improvement of the workflows.’ The first part of this study outlines the efficiency improvement tool adapted to public finance. The second part illustrates the practical application of this tool through an example.

    Keywords: efficiency improvement, public finance, process, object, fluid flow.

    JEL codes: C61, H83.

  • Árpád Ferenc Papp-Váry ,
    Máté Farkas :

    Abstract: This study attempts to classify the tourism slogans of countries around the world into groups. The categorisation is based on an analysis of slogans from 170 countries, classifying them into 11+1 groups. The results show that slogans including the name of the country (29.4%) and solutions including the term You/Your (12.9%) were the most popular, while 10.6% of the countries tried to position themselves by linking their slogans to a larger geographical unit. The results also demonstrate that “Discover”-type slogans (8.8%) and mottos including the words “beautiful” and “wonderful” (9.4%) are still very popular. The following six categories that use words such as life, nature and happiness or depict feelings only amounted to 2.7–7.1%. The share of slogans that could not be classified into any of the categories is 18.2%. In addition to the 170 countries using any kind of slogans, 26 countries do not have a tourism slogan. These countries can be considered as a thirteenth group.

    Keywords: slogan, destination branding, country branding, tourism marketing, national identity.

    JEL codes: M31, M37, M38.

  • Zsuzsanna Nagyné Halász ,
    Balázs Jámbor ,
    Miklós Gubán :
    Factors influencing the need of companies for IT specialists50-79en [725.50 kB - PDF]EPA-00315-00127-0030

    Abstract: The lack of trained IT specialists has become a significant problem for companies. Our research focuses on identifying the factors influencing the need of Hungarian companies for IT specialists. We have chosen this target group from the totality of companies because we could not identify a detailed database of self-employed entrepreneurs. The task of IT specialists is to develop and operate information systems. Hence, we have studied the topic from this perspective. However, many studies have demonstrated that the applied information system is dependent on company size. Thus, the goal of our research is to show the eff ect of company size, the applied information system and its mode of use on the company’s need for IT specialists. Hypotheses have been set up and tested through empirical research. Based on the statistical analysis of the data sample, it has been established that the company size influences the type of the applied information system, the manner of application and the demand for IT specialists. The results also indicate the eff ect of ERP system usage. The type of IT services that are rendered does not influence the need for IT specialists.

    Keywords: demand for IT specialists, ERP, cloud service.

    JEL codes: C12, J23, O15.

  • Jared Jeric Dela Cruz ,
    Jay Stephen Siy :

    Abstract: Globalisation has increased the significance of foreign direct investment or FDI as a source of long-term capital that, under the right policy environment, provides numerous benefits to the host countries. This research seeks to analyse the investment potentials of a developing economy by determining the economic and financial variables that account for the decision of investors in locating their investments. This study investigates the relationship between net FDI inflows for the period 1996-2014 and market size, infrastructure and labour variables, together with stock market development and real interest rate, using multiple regression analysis. The results suggest that market size, transport infrastructure, labour costs and real interest rate are significant and positive determinants of FDI, while telecommunications infrastructure is significantly but negatively correlated to FDI inflows. Surprisingly, labour quality indicators showed mixed results, while stock market development is negatively correlated albeit statistically insignificant to FDI flows for the study period.

    Keywords: FDI, OLI framework, competitiveness, developing economy.

    JEL codes: F21, M48.